Pushing for the sale doesn’t come naturally for many accountants. However, there are times where it’s necessary to do small talks to try in order to understand more about a potential client. For example, in networking and social events. What do you do after you’ve introduced yourself? Where do you find topics that are relevant
Branding is never going to be an accounting firm’s top priority. It’s difficult to be enthusiastic about the branding, but it’s an important subject that can help large practices solve issues when it comes to finding new clients. This article will look into the counter-intuitive branding of 2 accounting firms, where they mixed their profession
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